Save Money: 11 Tips for Haggling Success at the Mall

Aug. 1, 2011 — -- intro: Outfitted with a hidden camera, "GMA" sent me on a mission to try my hand at scoring deals at a popular mall. I had just two rules: I wouldn't succumb to the pressure of opening a store credit card, and I didn't bring a single coupon with me.

Scroll down to the end of the page to see bonus tips to save big at Macy's, JCPenney, Sears and Express.

Even though I regularly coach people on how to negotiate salaries, I must admit it wasn't easy walking into a store and asking for a discount. Yet when it comes to guarding your cash, it definitely pays to be confident even if it feels slightly uncomfortable. We work so hard for our money and we all want to stretch every dollar as best as possible.

I also asked several store associates if they mind when customers ask for discount. I wondered if they're annoyed that it may cut into their commission. All of them said no because they understand why everyone wants the best possible deal. They prefer making a sale than having you walk.

Throughout my shopping expedition, the biggest lesson I learned is that your cell phone could replace paper coupons as your greatest on-the-spot ticket to savings at retail stores.

Before you hit the mall, keep these tips in mind as you shop for savings.