Bebeto Matthews/AP Photo

In his day job, Michael Sciaraffo works as a political consultant. But this holiday season, he decided to take on another role - "Santa Claus."

Bebeto Matthews/AP Photo

After superstorm Sandy left parts of New York and New Jersey devastated in October, Sciaraffo, 31, decided to make sure children impacted by the storm would still have a good holiday.

Bebeto Matthews/AP Photo

Through the use of social media, he started the Secret Sandy Clause Project to help gather toy donations. He has been delivering toys to children living in impacted areas.

Bebeto Matthews/AP Photo

"The goal was to match up each child with a toy that they liked or asked Santa for for Christmas," Sciaraffo told The Associated Press. "We basically tried to pair them up with toys I had in stock."

Bebeto Matthews/AP Photo

He hoped to deliver about 1,000 gifts to kids.

Bebeto Matthews/AP Photo

"When I was a kid, my toys were very important to me," Sciaraffo told the AP. "That's their security blanket, so to speak. I couldn't sit home and do nothing."

Bebeto Matthews/AP Photo