“ABC World News” Beats “NBC Nightly News” Twice Among Total Viewers Last Week, Wins Friday in Key News Demo

By David Ford

Jun 11, 2013 11:01am

“ABC World News with Diane Sawyer” is Most-Watched Evening Newscast on Monday and Friday — Beating “NBC Nightly News” Twice Among Total Viewers

“World News” #1 in Key News Demo For Third Friday in a Row

 Year-to-Year, ABC Slashes Total Viewing Gap with NBC by 34% and Demo Gap by 38%

Season-to-Date, “World News” Posting Smallest Gaps with NBC in 4 Years

For the week of June 3, 2013, “ABC World News with Diane Sawyer” averaged 6.99 million Total Viewers and a 1.4 rating/7 share/1.71 million in Adults 25-54, according to Nielsen Media Research. For the 3rd week running, ”World News” built on the year-ago week in both Total Viewers (+4%) and Adults 25-54 (+1%) - 6.71 million and 1.70 million on w/o 6/4/12.  Additionally, “World News” was the only evening newscast to grow year-to year in both measures, as CBS’ “Evening News” (+9%/flat) and NBC’s “Nightly News” (flat/-6%) were both mixed.

“World News” ranked as the most-watched evening newscast twice during the week in Total Viewers, topping NBC’s “Nightly News” by +110,000 on Monday (7.507 million vs. 7.397 million – 6/4/13) and by +113,000 on Friday (7.044 million vs. 6.931 million – 6/8/12).  This marks the first time since September that “World News” beat the NBC program twice in Total Viewers during the course of the week - since w/o 9/24/12.

In addition, “World News” finished No. 1 in Adults 25-54 on Friday, beating the NBC’s “Nightly News” by +32,000 demo viewers (1.723 million vs. 1.691 million).  “World News” has been No. 1 on Friday for the last 3 weeks and in 4 of the last 5.

 “World News” cut its Total Viewer gap with “NBC Nightly News” from the previous week by -8% (548,000 vs. 593,000) to deliver its closest overall viewer performance with the NBC newscast in nearly 3 months - since w/o 3/18/13.

For the 2nd straight week, “World News” closed on its year-to-year margins with “NBC Nightly News” by strong double-digits among both Total Viewers (-34%, 548,000 vs. 834,000) and Adults 25-54 (-38%, 216,000 vs. 394,000).

Season-to-date, “World News” has increased its Total Viewing audience (+3%) compared to the same point last season, drawing its most-watched season in 2 years - since the 2010-11 season.  “World News” narrowed its margins with “NBC Nightly News” by double-digits among both Total Viewers (-25%) and Adults 25-54 (-10%) to post its smallest margins in Total Viewers (773,000) and Adults 25-54 (317,000) with the NBC program in 4 years - since the 2008-09 season.

For the week, “World News” beat “CBS Evening News” by 1.29 million Total Viewers and by 199,000 Adults 25-54.

Note: Due to the NBA Finals Game 1 on Thursday (6/6/13), “World News” was retitled “Wrld News Tonite” and was excluded from the average.  ABC’s weekly average is based on four days (Mon – Wed and Fri), while NBC’s and CBS’ weekly averages are based on five days.

“ABC World News with Diane Sawyer” airs at 6:30 p.m., ET on the ABC Television Network.  Michael Corn is the executive producer of the broadcast. Follow Diane Sawyer and the “World News” team online: @DianeSawyer@ABCWorldNewsfacebook.com/DianeSawyerfacebook.com/WorldNews.

EVENING NEWS (Week of June 3, 2013)

  Total Viewers Adults 25-54 Households
ABC     6,990,000 1.4/7; 1,712,000 4.8/11
NBC 7,538,000 1.6/7; 1,928,000 5.1/11
CBS 5,700,000 1.3/5; 1,513,000 3.9/ 8

Source: The Nielsen Company, NTI Total Viewers and Adults 25-54 Live + SD weeks of 6/3/13, 5/27/13 & 6/4/12. Most Current – 2012-2013 Season (9/24/12 – 6/9/13) and 2011-2012 Season (9/19/11 – 6/10/12). All averages based on regular telecasts.

You are using an outdated version of Internet Explorer. Please click here to upgrade your browser in order to comment.
blog comments powered by Disqus