ABC "WORLD NEWS WITH DIANE SAWYER" RANKS #1 AMONG ADULTS 25-54 FOR THE JULY SWEEP - FIRST TIME BROADCAST WINS BACK-TO-BACK SWEEPS IN SEVEN YEARS

"World News" is the Only Program to Grow During the July Sweep in All Key Measures Compared to Last Year - Total Viewers (+6%), Adults 25-54 (+5%) and Adults 18-49 (+1%)

"World News" Improves in Total Viewers (+4%) for the Week from Last Year

Season to Date, "World News" Improves Among Adults 25-54 (+5%) from the Same Period Last Year - NBC (-3%) and CBS (-5%) are Both Down

July 2014 Sweep

ABC "World News with Diane Sawyer" won the 2014 July sweep in Adults 25-54 (1.903 million) to deliver its first July sweeps victory in 7 years (since July 2007), based on Most Current Data from Nielsen Media Research. In addition, after also winning the May 2014 sweep, the ABC evening newscast scored its first back-to-back sweep victory in 7 years - since May 2007 and July 2007, respectively. "World News" defeated NBC's "Nightly News" (1.809 million) by its largest news demo sweep margin (+94,000) in 7 years - since July 2007. For the 3rd sweep in a row, "ABC World News" posted increases on the year-ago sweep (7.035 million, 1.818 million and 1.275 million, respectively, for July 2013) across each of the key target demos: Total Viewers (+6%), Adults 25-54 (+5%) and Adults 18-49 (+1%). "World News" saw its most-watched July sweep in 7 years and best in the key adult news demo in 3 years - since July 2007 and July 2011, respectively. In addition, "World News" grew the most in Total Viewers and stood as the only evening newscast to build on its Adults 18-49 and Adults 25-54 performances from the year-ago sweep as "CBS Evening News" (+2%/-5%/-3%) and "NBC Nightly News" (+1%/-9%/-7%) were both mixed. "World News" led CBS' "Evening News" by 1.370 million Total Viewers, by 435,000 Adults 25-54 and by 275,000 Adults 18-49 during the July 2014 sweep. "World News" led the CBS program by its largest Total Viewer lead in 7 sweeps periods and biggest news demo advantage in 6 years - since November 2012 and July 2008, respectively.

Week of July 28, 2014

For the week of July 28, 2014, "ABC World News with Diane Sawyer" averaged 7.260 million Total Viewers, 1.835 million Adults 25-54 and 1.264 million Adults, based on Live +Same Day Data from Nielsen Media Research. "World News" improved on the same last year in Total Viewers by 4% (vs. 6.960 million on w/o 7/29/13). "World News" has delivered year-to-year Total Viewer growth for the last 12 weeks and in 14 of the last 15 overall. "World News" beat NBC's "Nightly News" in Adults 25-54 two times during the week onMonday (+14,000 - 2.166 million vs. 2.152 million) and Thursday (+102,000 - 1.719 million vs. 1.617 million). In addition, "World News" claimed the week's No. 1 Adults 25-54 telecast for the 3rd week in a row with its Monday airing. Season to date, "World News" is up versus the same point last season in both Total Viewers (+4%) and Adults 25-54 (+5%), delivering its most-watched season in 6 years and best news demo number in 3 years - since the 2007-08 and the 2010-11 seasons, respectively. "World News" also stands as the only evening newscast to improve on its news demo performance from the previous season compared to "CBS Evening News" (-5%) and "NBC Nightly News" (-3%). In addition, "World News" is narrowing its season margin with "NBC Nightly News" in Adults 25-54 by more than half (-55% - 133,000 vs. 295,000) compared to its season margin from the same point last year. In fact, cutting its Adults 25-54 gap by double digits for the 3rd consecutive season, "World News" is seeing its closest news demo performance with the NBC program in 6 years - since the 2007-08 season. "World News" has significantly increased its Adults 25-54 season lead over "CBS Evening News" versus its year-ago season lead (+81% - 410,000 vs. 226,000). For the week, "ABC World News" beat the "CBS Evening News" by 1.465 million Total Viewers, 341,000 Adults 25-54 and 208,000 Adults 18-49. "ABC World News with Diane Sawyer" airs at 6:30 p.m., ET on the ABC Television Network. Michael Corn is the executive producer of the broadcast. Follow Diane Sawyer and the "World News" team online: @DianeSawyer; @ABCWorldNews; facebook.com/DianeSawyer; facebook.com/WorldNews. EVENING NEWS (July 2014 Sweep)

TOTAL VIEWERS ADULTS 25-54 ADULTS 18-49 HOUSEHOLDS
ABC WORLD NEWS 7,430,000 1.6/7; 1,903,000 1.0/5; 1,293,000 5.0/11
NBC NIGHTLY NEWS 7,796,000 1.5/7; 1,809,000 1.0/5; 1,325,000 5.2/11
CBS EVENING NEWS 6,060,000 1.2/5; 1,468,000 0.8/4; 1,018,000 4.1/ 9

EVENING NEWS (Week of July 28, 2014)

TOTAL VIEWERS ADULTS 25-54 ADULTS 18-49 HOUSEHOLDS
ABC WORLD NEWS 7,260,000 1.5/7; 1,835,000 1.0/5; 1,264,000 4.9/11
NBC NIGHTLY NEWS 7,898,000 1.6/7; 1,935,000 1.1/6; 1,403,000 5.2/11
CBS EVENING NEWS 5,795,000 1.2/5; 1,494,000 0.8/4; 1,056,000 3.9/ 8

Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 and Adults 18-49 Live + SD weeks of 7/28/14, 7/21/14 and 7/29/13. Most Current: 2013-2014 Season (9/23/13 - 8/3/14) and 2012-2013 Season (9/24/12 - 8/4/13). Most Current: July 2014 Sweep (7/3-7/30/14), July 2013 (6/27-7/24/13) and May 2014 Sweep (4/24-5/21/14). Sweep periods (November, February, May and July). NOTE: Due to the digital transition, the 2009 February sweep was 3/5 - 4/1/09. Most Current data is the metric ABC has consistently used for many years to report and track quarterly, sweeps and season ratings. It measures all available viewership up to seven days after a program airs. Because there is a two-week lag for Nielsen in processing Live + 7 data, Most Current numbers include Live + 7 data and the two most recent weeks of Live + Same Day data.

- ABC -

Join the Discussion
blog comments powered by Disqus
 
You Might Also Like...