Company Statements About Whole Grains

Feb 7, 2012 7:03pm

Kellog’s statement regarding “Eggo Nutri-Grain Waffles made with Whole Grain:”

Thank you for your inquiry to Kellogg.  The front of the Eggo Nutri-Grain Waffles package clearly calls out that the waffles are made with 8 grams of whole wheat  and include one-half serving of whole grains (8 grams) and a good source (3 grams) of fiber. The first ingredient is water as it’s needed to make the batter. They are a terrific way to start the day. 

~Kris Charles, Kellogg Company spokesperson.

Kraft statement regarding “Nabisco Premium Saltine Crackers with Multi Grain:”

At Kraft Foods, our goal is to help consumers make informed decisions by providing nutritional information in a clear, straightforward way.  We know that many Americans aren’t eating the daily recommended amount of whole grain. That’s why we choose to label whole grain content in grams per serving on many Nabisco products. We want people to know how much whole grain they’re getting in the context of the daily recommended amount.

Kraft Foods also offers a number of delicious options made with 100% whole grain including Triscuit crackers and certain Wheat Thins snacks. Consumers have told us they want to incorporate more whole grain into their diets and we continue to look for opportunities to add whole grain to our portfolio through new and existing products.

~ Valérie Moens

Senior Manager, Corporate Affairs

Old London statement regarding “All Natural Melba Snacks”

Old London follows FDA guidelines for Whole Grain Label Statements. You can read the complete guidelines at the FDA’s website.

  • Old London All Natural Melba Snacks have 5 grams of whole grain per serving and use wheat flour/white flour [Editor's note: "wheat flour" means refined white flour."] as its first ingredient in all flavors but the Whole Grain flavor

~Old London company officials

Snyder/Lance statement regarding Lance Whole Grain Crackers with Real Cheddar Cheese:”

In our Lance Whole Grain Sandwich Crackers, we use quality ingredients including whole wheat flour, whole grain oats and whole grain barley flour. While there is not an FDA standard of identity for whole grain crackers, each individual pack of Lance Whole Grain Sandwich Crackers has nearly 9 grams of whole grain, and provides a good source of fiber.

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