A Spanish-language TV ad from a Nevada conservative group is taking direct aim at a top source of Hispanic angst about President Obama: his first-term record of unprecedented immigrant deportations.
The 30-second spot - "No More Lies" - blasts Obama for failing to keep his 2008 campaign promise to enact comprehensive immigration reform and calls his recent deferred action order for young illegal immigrants too little, too late.
It also raises what is among the sorest spots in the Hispanic community's relationship with Obama - the 1.2 million immigrants deported, more than any other president in U.S. history.
"With friends like these, who needs enemies? In November, make your vote count," the narrator says.
The group airing the ad, American Principles in Action, is a conservative nonprofit advocacy group that is going for the jugular in trying to raise doubts about Obama's commitment to Hispanics.
Obama campaign spokeswoman Gabriela Domenzain responded to the new ad by putting the focus on presumptive GOP nominee Mitt Romney, who she said espouses "extreme positions on immigration."
"While Romney would have the most extreme immigration platform of any presidential nominee in recent history, the president and his administration have made significant progress in implementing immigration policies that reward hard work and demand responsibility," Domenzain said, noting Obama's recently announced administrative relief for DREAM Act-eligible illegal immigrants.
"President Obama is committed to passing comprehensive immigration reform and the DREAM Act, proposals that would be the law of the land today if Republicans, who once supported these sensible solutions, were less concerned about pandering to the far right wing of their base," she said.
The spot is airing for two weeks in Las Vegas on the top two Spanish-language stations, Univision and Telefutura.