SXSW: New iPad Game Pits Owner Against Cat

Mar 12, 2012 2:56am
ht friskies cat ipad game lt 120312 wblog SXSW: New iPad Game Pits Owner Against Cat

Friskies/Handout

AUSTIN, Texas—Forget “Words With Friends,” a new game pits you against the furriest enemy of all: your cat.

Cat food maker Friskies unveiled what they say is the world’s first duel-species game “You vs. Cat” Sunday night at the SXSW Interactive Festival here in Austin.

The game is simple enough: At one end of the screen the human slings a piece of animated cat food onto the playing board.

The goal? Get the item across the screen into a goal box before you cat stops it by putting its paw on the item.

It’s sort of a 21st century air hockey table for you and your favorite feline friend.

Friskies even flew the game’s world champion, Buddy the Cat, for the unveiling. Trisha Seifried, Buddy’s owner, said the game plays to cat’s sense of visual movement. She said 9-month-old Buddy picked the game up naturally.

The free game will be released later this week.

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