Vitamin Water Maker Accused of 'Misleading' Marketing

Coca-Cola says accusations leveled against company in lawsuit are "without merit."
2:17 | 07/30/13

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Transcript for Vitamin Water Maker Accused of 'Misleading' Marketing
"gma heat index." Vitamin water. More and more is sold every day, because some people believe it's a healthy alternative to sugary soda. That claim being challenged in courts. Abbie boudreau has the story. Reporter: The suggested health benefits appear to be right there in the name. Vitamin water, vitamins to help support a healthy body. Reporter: This morning, one consumer group is asking if vitamin water is as healthy as some might think? Do you think vitamin watter is healthy? Yes. It's vitamins and water. Reporter: The judge is clearing the way for the center of is science in the public interest, to sue coca-cola. The cspi accuses the company of misleading marketing practices. We want people to make an informed purchasing decision. Reporter: They say the advertising promotes the product as healthy, by claiming certain types of the drink can, among other things, quote, reduce risk for eye disease, or promote healthy joints. And goes on to point out, a 20-ounce bottle like this one, often contains eight teaspoons of sugar. That's like sucking seven to eight lollipops in one sitting. Reporter: Coca-cola says, no consumer could reasonably be misled thinking that vitamin water was a healthy beverage. They're giving us a boatload of sugar. Reporter: The cspi wants the labels changed. But coca-cola says the claims are without merit and will ultimately be rejected. It goes on to say vitamin water is a great-tasting, hydrating beverage, with essential vitamins in water. For "good morning america," abbie boudreau, abc news, los angeles. I remember when it came out heres ago. Years when it first came out. And I was thinking, this really is giving me energy. I looked at the label. Wow. There's a reason why. It was on the label. I never thought it was healthy. But I thought it was okay. It's right there. For me, it's like gatorade, that idea. Tasty. We'll see what happens in court. We shall, indeed. Also burning up our "heat

This transcript has been automatically generated and may not be 100% accurate.

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