Students Get Investors Instead of Loans to the Wild Ways You'll Pay For Things

Rebecca Jarvis reveals what's in store for your future on Real Biz 2.18.2014.
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Transcript for Students Get Investors Instead of Loans to the Wild Ways You'll Pay For Things
Welcome to real as I'm Rebecca Jarvis -- -- New York City here's what's happening a start up aimed at decreasing millennial that. And starting company is next helping nation whole foods CEO will be here to reveal the secrets to better recipes in a better lifestyle and for the road and the -- new ways you're going to be paying for things. Ideals are drowning in debt more than a trillion dollars of it to let's start up named paid dot com decided to try to use route funding. As an approach to helping that they're looking to link up students' account for north with investors. To help them pay back those loans and lines new companies here to explain the ideas -- -- who pander -- dot com. In print or jobs here it's so nice to have both of you with us. And Josh what you're just talking about your business. Years the company is called skinny fatty yup. Which is a -- company exactly and are you wearing one of your eyes I actually -- I think yes it was like this big before they tailored -- The whole idea is you take. Wider ties you tailor them down to make them smaller and and you came up with this idea -- during the recession a lot of people are looking for work you realize that there were a lot of people who didn't have an up to date. Hi. And you wanted to help people look more professional way. Exactly. So this kind of idea that -- dot com is helping. It's a crowd funding. Type of application yes. Exact payment we we harness the power of the crowd in -- to to fund -- -- the news that students looking to free themselves from burdensome debt. Now is -- tasted Josh over 60%. For the people of funding themselves and they actually refinancing and paying down student death. So how -- work in terms of who's allowed to participate in this site is it different from kick starter for example. Yeah I'm a big difference between policy -- on news that we have a is -- -- -- Same case -- when you -- a project that nothing comes back in house but you might get the product in my -- -- but I think you have punishments. Well we're doing is connecting on one side. Talented -- on the other side with the experience and old successful individuals looking to invest in the future generation. -- what happens is. The older generation the success individuals. Actually found people like -- and exchange for receiving a small percentage of -- future income. In the five or ten -- this sounds like a real world shark tank a little bit. And then -- in the sense that I guess this is an investment in the individual. But that what -- -- just released is -- to invest in talent groups now. Says that an -- just investing one Joshi -- invest in ten or fifteen don't and his. Doing so she and pop businesses. Or ten of fifteen students who just graduated from Columbia exiled. So these are I mean I'm I'm guessing your reasoning behind that is because some of these loans are smaller. And if you're finding individuals would like to invest -- considerable amount of money you set a profile. And you say if your interest in investing in this profile with this kind of return. That's your grip. Yeah I think it's partly that missiles to -- vacation so from an investment aspects of what we saw was people who love the concept. They're not investing rather than lending and one for males and one -- then. This is meant he would eyewitness we've had a the company -- because people -- intensity. And have to unseat. But generally -- -- exposure they can help some the people in the group. And then they gonna get a space table return on invested in someone's innings. Is actually very stable compared -- investing stocks emblems what kind of return on average do you people who invest and -- it. Would depends generally on the type of group of people -- investing in but we generally Saugus on the tape percent to. 78% so many days like bees where getting. Return in the markets as very volatile this could be volatile too but you're not gonna get paid back for a savings account or just keeping your capital. Set aside so it's the kind of thing that would be attractive -- the people. Where the types of people that are funding this on the other side. What thing is certain as to the people who want to -- and the nice thing coming. One is just the punishments and the others on the impact actually having. By providing people would -- A way to -- actually have to take on more debt because when you take on debt we've seen it forced into decisions that can be sub optimal for a long time period. Lots of young people these days graduating 23000 dollars exactly the typical amount of student at that people are coming out of college with. They're not buying homes they're not buying cars they're not going after jobs that they would do or taking the risks he's that in many cases turn out to be. The company -- bit and up running America. Exactly say the big question that keeps I guess investigation -- -- tens of being experienced successful professionals. Who won a little bit more than just a punishments have from them money so they look at this -- an impact investment. And we've had people ranging from -- in Alabama to a a successful. -- hedge fund manager here in New York to many different professionals from all walks of life. Joshua white -- why did you go -- Hampshire and he -- was a really great to take me from. -- unique small little hobby business select moving my story forward noting mean and mean it was just. Cool to see that I had people backing me not only financially by means of mentors as well. So -- was a great start up two and -- want to be part of that. -- in a paved dot com and -- of skinny fatty thanks so much about -- joining us appreciate it thank you. Now want to turn to this topic you see it all the time in the news more than 60% of Americans are overweight maybe even -- but our next guest says that he's part of this solution. To this growing epidemic John MacKey is the CEO whole foods -- -- here to fight back against the excuse that eating healthy is too expensive John. Take so much for joining us from Austin where -- starting your very first whole foods many years ago. -- could be. You know a lot of people do you still think of whole foods as a more expensive place to go -- get their food they think of it is a luxury even. How do you fight back against fat and tell me the real facts. Well the -- understand is that Winston Watson wants money -- theater here and we're -- ago it was -- Are disposable income. Fifty years. Any five. Day Americans on average only spent about 8% when he -- 6% last month are -- it. And yet at the same time arguably the quality. Deteriorated. Where we we're selling a lot of our process used sugar are -- Ropes all American style which 69%. Overweight and 36 cent -- -- So we can the -- to pay a little bit more get our quality. Foods that are more coal and natural state. That's bursting urged -- second label it it's during the great deals or are -- There are 360 -- private label. Also it is -- Or are -- prices. -- from warm more competitive with each asked. I was looking at the top sellers at whole foods. And all of them are coming from that 365 brand from your milk. To -- organic blueberries they're all coming from the whole foods private label so much of the conversation. About food has been about health and now a lot of that conversation is also turning towards -- -- the food comes from. -- -- -- One of the fastest growing fast food chains out there just started a new campaign -- thirty minute episodes there's four of them. And it's a comedy series and they're taking a stab at that -- -- natural food movement want to take a look at us. Hippies. On a manipulate -- in the believing that -- real food is better than processed. That we can feed the world with sustainable agriculture. Smells like communism to -- So I was talking with chipotle yesterday John because I was interested in this by the way this whole series there's there's four of them. They never mention chipotle but I talk to them about why would they be doing this and they said they want people to start questioning. -- -- their food comes from what's been processed what's real. And I was thinking when I was talking chipotle this sounds a lot like what John MacKey is trying to do with whole -- Well I haven't seen it triple area -- -- on the one. But anything it's. -- -- educate people about the way through news -- in America and making people more conscious about. Where -- comes from wounds. Are hardly here is something our. Being there are -- certainly hope it -- that it. Do you feel pressure because when you go through a whole foods a few years ago I could walk your whole foods and a lot of the food. Was local it was locally raised locally produced. Now -- days you walk through a whole foods and a lot of it is international do you feel pressure. Because of what consumers are looking for to bring in food from farther and farther away places. I think you have that kind of backwards you're gone dorsal our readers are carried on the higher percent of -- -- or other products -- or. Or national and international local. Foods has worked with wrote in the last years we are far more local news today it appears ago. So -- me. People want different thanks some people want -- -- mostly mobile. And others shopped hammarley on the basis bottoms. Some want. I mean. You'd be hard pressed the United States by well -- for example or local many tenants in low key. These lots of agricultural commodities have grown in the -- -- on -- so. It's it's both are happening there's a movement or more locally -- -- At the same time it -- -- being internationalize that more globalized. System where we are able to buy suits are from all around the world I think people want both. I don't see any contradiction itself -- We want pilot whom a candidate but we also want all -- eating more chocolate we want team bananas mangoes and not get -- -- What do you think the biggest myths about healthy. I think the biggest I don't think most people owners are well we are so there was -- that. This nation. And biggest -- -- Warren. -- secondly to admit that you already switches that help your -- are necessarily more spends. These recruits for only rich -- that's fundamentally not true that. I know persons news that. All the restarts. -- I'm not them through -- day for. It but that's not you have to no matter where things are brown rice and beans you're no -- person -- It's shop -- Celine intelligently you don't -- -- and -- much money to help it by the war. -- John how did your employees stack up against the national averages that 60%. Of Americans. Are overweight -- in the whole foods employees stack up what's the obesity rate there. I don't play that way you but it -- that. Well we of course we don't. We don't keep statistics. Have on our team members. Not ensure that illegal to do so. We're not that I will not. Measuring our our the waistline -- our team members. It's I don't really know -- -- certainly we have people wait a workable it is and some are obese. But probably only averaged. We're better -- America apple art and sixty -- general -- I'd -- almost surely 69% of the team member for all of which are not overweight. There's a 28 day challenge. Going on. With whole foods and what what is whole foods doing to educate the public. So many things are well one but things neighbor when it which which would challenge people's names -- -- the agency -- tremendous faults. It -- -- -- short -- found you can you can lose weight you can -- -- lot -- blood pressure we're -- It's Beijing -- -- speak audible itself. -- beats -- poisoning start eating natural whole news. We also do things like. We educate obesity are all starts here program where we are talking about the war principles we got -- to eat. I'm very terrible it's mostly -- base. -- Dimitri Nance eating fast that are from sources -- sources. So we're educating that we're beginning it's a label best experience doing -- -- -- -- -- -- based on. Stack up and -- it all starts here rating program. Are we got -- -- -- we got things in -- We're constantly. In all basics are mentioning -- -- think are. -- things there governance and discount programs your -- -- cholesterol blood sure -- spoke. And here they're not overweight they -- it. The bigger its count of first source. And we have class a total halt -- whose work and it continued spirit to try to find. Most effective ways to -- new members and customers in barely gotten started. Well John MacKey we really appreciate you joining us thanks so much. Lecture me on what you did you -- John MacKey the co-founder of whole foods. Now -- your friends can no longer use the I forgot excuse when it comes to paying you back square cash lets you request cash by simply sending an email. David -- is anchoring columnist for Yahoo! technology and -- give us a sneak peak of his latest column. New radical ways to pay for things hi David nice to hear from -- So what what are the new radical ways to pay respects. Well this week in China agritech common reviewing this thing you policy it out of the loop I see that. And -- not this is a contact -- way to store your credit -- so it has a little -- and act. Take all your credit cards and wanted to. But this and your phone actually plug into the headphone Jack. In -- the cards through the the scanner here in what it's all over you can dial up anyone of those credit cards just by tapping its name on the screen here in then leader -- you -- -- walking up to the cash register wherever that the cashier would normally -- the card. -- -- bring this close to it within three inches it never touches it no card leaves your wallet. No nothing is ever physically -- -- -- so that the targets that. You know that happened recently. That never could've happened because this credit card is -- Wirelessly. In the sued the credit card -- slot which can which thinks the -- actually scanned the -- through their physically. So it's actually -- -- -- -- -- -- really freaky it wigs out cashier's. -- -- even more interesting that is that X -- option you can detached. From the bone in whatever credit card -- use last is now stored in here there's a tiny button. Makes it -- this they're catchers -- -- 42 dollars for groceries I put this close to the credit cards -- press the button. Entertainment. Is the lightest days this year scanned the -- and she was really impressed so. Two ideas for this one is security right. This won't work without the phone unless you set it up that way the phone won't work without this in every time you try to switch cards. Or look at it hard this requires. Four digit password so it's considered. It's very clearly thought through -- the security so. The whole idea is take this -- bulging wallets. And eliminate them down to. A tiny little thing that they hope soon. To build into Smart watches all night opener in April they're gonna sell -- case that has this built into the phones he won't need this. Hold your phone next to the credit card slot. I lost. -- it needs a lot David I I get what you mean about security at least in terms of what happened in the previous target data breach but you know as well as any wine. That any criminal that is targeting any type of cyber terrorism is going to constantly be evolving in coming up with new ways to target cell. You know this type of device could certainly work today in this world but in the future aren't they're going to be issues that no matter what we -- -- is -- security is concerned. Well I guess yeah. -- -- she had in mind and enough. I'm not being -- so I'm not here to defend it but but so far. And I can't see it -- -- towards center. And yes I mean this is a credit card if someone has this big -- they can spend my money. So that's that's not true this race that they have -- they can't spend my money unless I opted to do that detached mode gain in unit ended in a clever thing. You can set it up so that works for only two minutes pretax. Ten minutes -- -- for experts -- gentlemen and for our restaurant meal. I can hand this to the waiter. In its only good to swipe for ten minutes and at the credit card data is -- or eight hours and getting -- it's like -- for the day. After eight hours stops working or never yeah. Are not -- it also says what happens at the -- dies. Still works. -- has its own battery charges on better you. It's just declare by these eight you know that we are using credit -- the -- -- for thirty years. It is standard is going to be transition there are some places where it is -- this doesn't work and that is like gas pumps. -- -- has the inserted fully in inside the slotted it hits -- switch. It needs to read the car so it doesn't work -- those any -- he's still carrying one card. And -- -- it and he's still here is the question. -- accompany -- bringing us today is where ash. Yes -- -- fascinating it's a way to make person to person payments. By email. And it's incredibly simple you don't sign up. There's no count there's no password. On you do is you can I send you email let's say you're my kids piano teacher. In nine I need to pay you -- -- so I expect an email to you. And I cannot eat to cash at square dot com in the subject line is the amount. And that is it you'll get the first time we do it will each be asked to put in the number of our debit car. And from then on the catch is instantly deducted from record debit card and credited your daughter are. -- nothing more than an email it is free so there are similar things like eight elbit. They -- take a hit the -- piece of it but this is totally free and quite ever us. What do you think the goal of square is David -- they wanna be a buy -- candidates and they wanna go public. I I have no idea right now I think their their goal is to. Revolutionize saluting each year they also -- a little -- little square card reader -- -- -- it was -- credit cards. It looks a lot like the loop actually beat -- it. -- David we really appreciate you joining us fascinating stuff you can see more of David -- -- columns and work at Thank you have a great day and we'll hear from you by the way about square cash and -- do you feel safe sending mobile payments over email. You -- idea of digital wallets -- -- that real is with RJ share your opinions thanks so much for joining us for real visit till next time this is Rebecca Jarvis. From New York.

This transcript has been automatically generated and may not be 100% accurate.

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