Goop agrees to pay $145,000 over unsubstantiated medical claims

Gwyneth Paltrow's multi-million-dollar lifestyle brand quickly settled a consumer-protection suit regarding its vaginal eggs and a flower essence.
2:48 | 09/06/18

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Transcript for Goop agrees to pay $145,000 over unsubstantiated medical claims
??? All ways ??? Choose Drive Up, at Target. Back now wh Gwyneth mpany goopg backlash over some of its heath and is is her wh the latest.od morning Rorter: Good ING. A wee letter which posts won's wellness tips is W $250 million but now E B gaffe for goop. They have agreed to P $14000 for dly promongt critics say are unsen claims. Gwyneth paltrow'sselfescribed modern LI brandgoop. Enriching face oil is Repr: Featuri plush oducts andpro-moogs that help a certain cach Hi,everybody. Welcome to my bathroom. Reporter: But morning goop settled a lawsuited claims out some O their products. Weourystals that said they cou treat infertility.perfumes tt said they could heal lung disease. Rorter: One product me suit, the provocative jadend R quart god mketed themselves to women as a way to nce their hormones and increaseladder cont last year paltrow spokebout thbenefits O Gwyneth paltrow. You sell a lot of these. We sell tons of them andtually he had incredible resus. It acts as mall wt and so I suppose it Tes the pelvic floor TRE are women who, you know, areeallyood at practicing this aayhat it's good for balancing hormones and all kinds of amazing benets. Repr: But many I medical community disagree egg can donything healthwise for youal Repter: They say they wanted to settle it quickly . This settlement does not indicate aiability on goop's part. Goop prides self on being a leader in the healthnd illness industry and will coue effort to provide helpful andnformation about a variety of products. Another product M in the suthe inner judger esse bhe comny ld prevention. According to the complaint these CL were not supported by competent and reliable scntific evince and just so you these proct queson are still for sale. It's just that goo is now prohibited from mgny unscientific claims about them Wow. Wow. Amazing they couldose claims in the first place. They arghey're true, just so you know. T arg THA -- Have questionsut I'll them tomyself. You shouldave heard them ring the piece. For morning TV we' leave it at that. Cgup, the story beh photo and how precious baby ce into that officer's

This transcript has been automatically generated and may not be 100% accurate.

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