Controversial New Dating App Is for Singles with High Standards

The League curates users based on education and career status, but is it just being elitist?
7:09 | 03/10/15

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Transcript for Controversial New Dating App Is for Singles with High Standards
We're about to take you inside a world where not all are welcome. It's a new dating app for high achievers. High cheekbones welcome, high ambitions a must. Could this be how couples or at least the pretty ones find love in the future? Here's ABC's Rachel smith. Reporter: Rihanna and 30 of her friends have traveled to one of wine country's most prestigious ventures. At hour. Reporter: She receives her daily romantic matches Kurt ity of a dating app called the league. I think the league has been probably on 40 total at this point. Reporter: It's dubbed the ivy league of dating apps promising to pair you with attractive, successful, highly educated members. The total package. And when word spread Briana is a member of the invite-only app her friends want in. It's great to know you're going to have an experience with the dating app and know the quality of the matches that you're going to be given is up to your standards. There's a really big wait list right now. 84,000. Reporter: This bachelor is number 65,000 on a growing list of singles waiting to cross the app's digital velvet rope. Currently only available in San Francisco and launching next month in New York. There's got to be a way to jump it, right? It's a manual process making sure they're selecting anyone. Reporter: Briana has a date tonight with one of her new matches. She's thrilled. I think I'm ready. His name is Matt, seems really cool. He seems like he is passionate about outdoor activity. A lot of his photos were outside doing hiking. Reporter: Only a few months old, the league matches are earning buzz in the crowded online dating space. Joining the likes of niche dating sites like beautiful people, farmers only, and Christian mingle. I've been a matchmaker over six years. What I've noticed is that clients come through the door and they want someone who is like them. They want someone who grew up like them, whose educated like them, making as much money as they are. Reporter: A former Google employee and Stanford business grad, 30-year-old Amanda Bradford started the app when she grew frustrated with her own online dating experience. I didn't know much about the user other than what they looked like on a lot of apps. I'm attracted to a lot more than just looks. Reporter: She said she wasted far too much time vetting potential dates. Every woman that I know Googles someone before they meet them for coffee. At least 90%. I'm not going to meet someone, some stranger, for coffee, without doing due diligence on them. This is happening so let's just be up front about it. Reporter: The app limits membership to referrals and applicants whose photos, Facebook, and linked inn accounts pass muster. The result, the app claim is a hand-selected pool of catches. He's a great guy, architect. League-worthy kind of guy. Reporter: Iviliy league degrees, white collar jobs. A doctor that worked at the air force, double tap him if you like him. You hearted him, oh! Reporter: It's hard not to notice a pattern. Is this the latest app? Elitist app? It's classy, for people with high standards. Reporter: The standards have led some to accuse her of building a tinder for snobs, a 4% acceptance rate. Some have called it elitist. Any time you're selecting a group of people, you are going to get that criticism. But if you look at where people meet their significant others, it's through work, it's through friends of friends, it's through Colle college. All of those are very vetted, cure rated communities. So I don't see why a dating app wouldn't employ the same methods. Reporter: That may be so but experts warn that this type of extreme cureation may limit our dating pool. We can miss spontaneous connections, the stuff of great love stories. We're focused on our phones, walking on the streets looking down instead of looking up at people. What's incredible to me is the person that may be perfect for you may be standing in front of you and you're too busy looking at your phone to even realize. Reporter: A risk these daters are willing to take. Has the league renewed your faith in relationships and getting out there on the dating scene? Yeah. I think it has. Reporter: 28-year-old Alexandra is a self-described overachiever. Check out her profile. A former olympic skater, accomplished athlete, a fourth-year med student at university of Pennsylvania. When you only have so much time to take to go on a date with someone you've never met before, you really need to have confidence that this has been cure rated. The guys on the league are actually really interested in finding smart, career-driven women. I think it's important for me to find someone that values that and supports that. Reporter: Alexandra is now happily dating josh. A 6'3" finance guy with a degree from Columbia business school who's also a pianist and a skilled archer. Alexandra met him at a league mixer like this one happening tonight. Where matchers are encouraged to meet offline and get person Alvis from Amanda herself. One by one, she goes through this user's photos. You know, I can't even tell which one is you in this. It's completely blurry. You're wearing goggles. And there's no full-body photos. I have to get better photos, okay. Now we have a really good balance. People seem to be loosening up a little bit. It's been fun. I don't know, I feel this is a little too tight for a first date. Reporter: Across town, Briana's getting ready for her big date with Matt. I'm excited just to meet him and see him in person. Reporter: A 31-year-old content manager at a tech company. You look good. So do you. Reporter: The two immediately connect. I had a really nice date tonight. The date's going really well. I think that he's definitely somebody that I'd be interested in going out with again. Reporter: If Matt and Briana make a love connection and get off the app there's a list of 100,000 became across the country ready to take their place. The wait list is for a reason. And I think that's probably one of the benefits of it, you know. Is it elitist? I don't think so. If it puts the right people -- people who have a lot of similarities together. I have a feeling there will definitely be a second date. I'm looking forward to that. Reporter: For "Nightline" I'm Rachel smith in San Francisco. So is the league smart or snobbish? Head to our Facebook page to tell us what you think.

This transcript has been automatically generated and may not be 100% accurate.

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