Woman Berated for Publicly Breastfeeding Tells Her Story

A man called the woman "disgusting" for breastfeeding her baby inside a Target store. The encounter was captured on video.
3:24 | 06/16/16

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Transcript for Woman Berated for Publicly Breastfeeding Tells Her Story
She is speaking out and ABC's Mara schiavocampo has her story. Reporter: This morning one breast-feeding mom fed up. Because I'm feeding my baby this man is going crazy and I'm shaking. Reporter: This video going viral. 37-year-old Jesse Maher fighting back after she says she was verbally attacked at a Connecticut target store simply because she was feeding her 4-week-old baby girl. That's when he started yelling at me. He was telling me how disgusting I was for feeding the baby. He kept saying, can't you cover up. Like what's wrong with you. Reporter: That's when she started recording. Soon others came to Maher's defense including target staffers. I do not feel ashamed. Reporter: Even another shopper. Why? Okay, don't look then. I would write to her and to block her just so her and her baby wouldn't be hurt. Reporter: But that wasn't the end for this mad momma. She posted the video to her Facebook page racking up more than 6 million views asking for help in identifying the man. A breast-feeding mom is sitting there defenseless. She's holding her baby and feeding them. You can't just jump up and react. Reporter: Public breast-feeding can generate heat debate. Alyssa Milano got backlash for posting pics like these on social media. Target employees eventually ushered the man out. Target telling ABC news, "Guests who choose to breast-feed in public areas of the store are welcome to do so without being made to feel uncomfortable." I can't even tell you the amount of messages I've had on Facebook since this has come out. But more than anything it's other breast-feeding moms just saying, thanks for looking out for us. Thanks for sticking up for us. Thanks for, you know, giving us a voice. Reporter: For "Good morning America," Mara schiavocampo, ABC news, New York. And joining us now Ericka souter at the parenting blog mom.me. It seems like it's happening more and more. A decade ago a lot of moms felt uncomfortable breast-feeding in public but advocates have worked hard to normalize it. We should feel comfortable feeding our kids wherever we are and not cowering in a public bathroom or having to stay at home. Or feeling shy about it. It's natural and doctors say it's good for your baby. What do you do if you are a mom out there and this happens to you? You're trying to feed your child. It's really important to remember that there are no U.S. Laws prohibiting breast-feeding. It is your right and you shouldn't be treated like a criminal if you decide to breast-feed in public. Number two it may make people uncomfortable. We have a right to feel uncomfortable but they don't have right to stop you from doing it. You don't have to engage with them. You can tell a store manager or just ignore them. Would you say to the mom just, you know, use a blanket or what is your advice tot mom who needs to do it? A lot of mops choose to use blankets to cover up, two scarfs but a lot don't want to cover their baby's faces and don't have. The bottom line is women can breast-feed in public and the world just has to get used to that. Bottom line. Bottom line, Ericka souter, we thank you. It feels like it comes up quite a bit. And it will keep coming. Stay works though. Really good "Deals & steals"

This transcript has been automatically generated and may not be 100% accurate.

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