Dad forces daughter to walk to school after she was suspended for bullying

A dad in Ohio punished his 10-year-old daughter for bullying by making her walk 5 miles to school in near-freezing temperatures.
2:09 | 12/06/18

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Transcript for Dad forces daughter to walk to school after she was suspended for bullying
Now we go to our "Gma" cover story. The father making a point punishing his daughter for bullying by making her walk to school in the cold. Whit Johnson is back with the story. A lot of reaction from this. Exactly, good morning, everyone. We've seen parents do this before, bully shaming their kids. This latest video has exploded online. Millions of views, thousands of comments, many parents divided over the best way to discipline their own children. This morning, a video viewed 15 million times. It shows a 10-year-old girl being forced to walk five miles to school in 36-degree weather. The person making the video, her dad. He was punishing his daughter for bullying another student. This is my small way of trying to stop it in my household. Reporter: Matt cox says it was the second time his daughter had been reported for bullying and he was determined to make it clear that this bad behavior has consequences. I know a lot of you parents are not going to agree with this. But that is all right. Because I'm doing what I feel is right to teach my daughter a lesson and to stop her from bullying. Reporter: Most experts say that shaming a child is not the way to punish a child, the clip generated more than 60,000 comments some saying the dad is doing the right thing. Others saying the dad is going too far. Cox says he needed to make a point. Parents need to hold their kids accountable so that was me showing how I'm holding my kid accountable. Reporter: Now his daughter is saying she has learned her less song. She knows how it feels to be bullied herself and that she is sorry. I was bullied many times by bigger kids than me. I want the kids to know that words truly do hurt. Reporter: Experts suggest addressing the bullying immediately but warn against shaming kids. It could teach them that it's acceptable to embarrass others, instead be consistent and work to find the root cause of the aggression. We like to applaud parents for stepping in and doing something but they're saying just start with a conversation and then go from there. Maybe the walk without the video might have been enough. That's a good point. Thank you, whit.

This transcript has been automatically generated and may not be 100% accurate.

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