Using scraps to create the future of fashion

Zero Waste Daniel talks about how he’s creating his line of genderless clothing and accessories while helping to reduce waste.
2:38 | 04/22/21

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Transcript for Using scraps to create the future of fashion
This Earth day, we are shining a light on zero waste Daniel. This clothing company is not just designing the latest trends, they're using hard-to-recycle garments to create sustainable, genderless clothing. Take a look. Zero waste Daniel is a company I started with the idea of using everything, so no trash, circular economy. It's a lifestyle and clothing brand that focuses mostly on unisex joggers, hoodies, and sweatshirts. And when I came to New York, I knew that I wanted to have my plaque on the fashion walk of fame, but when I got into the reality of what being a designer was, every specialty place I went, whether it was a pattern room or a design house or a factory or my studios at school, we had just tons of scraps everywhere. And I thought, you know, if we have this problem at school, and we have this problem at work, and we have this problem in giant factories, everyone has this problem. I ultimately ended up designing a shirt for myself and putting it on my own Instagram. It was a total aha moment because this simple shirt that I made out of all of my trash from everything I had been doing for the last several years ended up being the most engaging thing I had ever posted. The heart and soul of zero waste Daniel is me and my husband Mario, he helps me with everything from scheduling and organizing all the way to what should our new season look like. Each piece is a one-of-a-kind but because of the way we have done the patchwork, no two pieces ever look exactly alike. During covid, we saw a huge our major pivot was to start working from home and focusing on our online business. Instead of being this little local business, we're seeing a huge amount of actually international interest during the pandemic. Earth day is like my holiday season. And I love the opportunity to bring awareness to simple things that anyone can do to help preserve our planet. One of the best ways for people to incorporate sustainability into their own life is to start training themselves to see waste. And there's really simple things we can do like unplugging appliances when we're not using them, shutting off the water when we're brushing our teeth. The story that I want my clothes to tell is a story of sustainability. We're really going to see positive change, and it will look like designers caring about producing things in a different way. And we're going to see a different kind of happiness, which is totally contagious.

This transcript has been automatically generated and may not be 100% accurate.

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