1st Look at Tom Brady Super Bowl Ad

The Patriots quarterback stars in Intel's upcoming Super Bowl commercial, which highlights the company's new 360-degree replay technology.
2:19 | 01/13/17

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Transcript for 1st Look at Tom Brady Super Bowl Ad
teaser of it and weeks to go before the super bowl but it's not -- it's too soon to tell if the patriots will make it but we do know one person who will be there and that will be Tom Brady because he's starred in the first big super bowl commercial out this year and T.J. Holmes is here with the details on that, good morning, T.J. Stra, I know how much you love quarterbacks. So this one is for you. You could get a double dose of Tom Brady at the super bowl if his patriots make it to the super bowl you'll see him on the field throwing touchdown passes but also see him during the commercial breaks making pancakes and brushing his teeth. Intel 360 replay makes anything look epic. Reporter: Just over three weeks to go till game day and getting our first look at a super bowl commercial. Literally anything. ??? Reporter: Tom Brady stars in this ad for Intel showing off its 360-degree replay technology. Wait till you see it in the game. Reporter: Super bowl ads are expected to be $5 million for a 30-second spot. Companies are prereleasing ads to get the most bang for their buck. If they get people talking about their ad early it's got Tom Brady who's football royalty. Reporter: Own others revealing enough to keep us hungry. Snickers has "Star wars" guy, Adam driver. I will finish what you started. Companies advertising like Snickers with their creative ads are trying to tap into popular culture and a certain zeitgeist. He's eating doritos. Reporter: Some are skipping the game altogether. Don't expect to see staples like doritos or butterfinger but Intel is hoping to score with Tom Brady whether he's on the field or not. Enough, they get it. You're loving that, weren't you, stra? I wanted to hit him. You still want to hit people? For old time's sake. Intel, the first time they advertised in the super bowl technology used during the broadcast that 360. I guess Brady is not afraid of jinxing himself. It's great. He has four rings. He's all right. He's all right. Thank you, T.J. Have a great weekend. Y'all too. You're going to watch football. You know I am. Yeah.

This transcript has been automatically generated and may not be 100% accurate.

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