Car Dealership's Prank on Pizza Delivery Boy Backfires

A video of people being rude to a pizza delivery guy has gone viral, causing people to rally behind him.
1:51 | 01/16/15

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Transcript for Car Dealership's Prank on Pizza Delivery Boy Backfires
Now to bad behavior caught on camera. Workers at a car dealership in Massachusetts giving a pizza delivery man a hard time and forcing him to come back and now it's sparking major backlash across the country. ABC's kendis Gibson has that story for us. Reporter: It's the pizza delivery sparking a viral firestorm this morning. Close the door before I put my foot -- Reporter: After delivering a pizza to this car dealership watch as jerry is ordered back to the dealership where employees demand he return the $7 tip he received on a $50 bill. Get the Owner and the manager on the phone. When I initially got paid I walked out with a smile. Reporter: But didn't expect an on camera It just doesn't make sense that you were just gonna have me give it back anyway. Reporter: Listen as two rip into him and threaten to get him fired. It was posted online. He believes to further embarrass him. But it backfired. The dealership's yelp page flooded calling tormenters arrogant, rude, dismissive. Nice to know people feel so strongly something that they're willing to do something about it. Reporter: The owner of the dealership apologizing saying he'd like to offer a cash donation to him. He also notes that the man seen belittling Tanzi doesn't work for him while this lady -- Close the door before I put my foot -- Reporter: Has been fired getting served a big slice of humble pie. For "Good morning America," kendis Gibson, ABC news, new York. What could possibly explain any part of that. It's crazy. Good for the owner for stepping up and taking action. Over to Dan Harris in the

This transcript has been automatically generated and may not be 100% accurate.

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