FAA Launches Drone Safety Campaign

The trendy toy could become a dangerous gift from Santa.
2:59 | 12/23/14

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Transcript for FAA Launches Drone Safety Campaign
We're back at 7:40 with the holiday safety campaign. And anyone operating a drone, they are very popular as gifts. But the FAA is concerned they can be dangerous if not used properly. Gio Benitez is here with the details. Good morning. Reporter: Good morning, Lara. Experts believe tens of thousands of kids will end up with a drone under their tree. But think about it, kids are not aviation experts. So this morning the aviation authority is reaching out to them. Forget simple gifts like sleds. Or snow globes. Oh. Reporter: The Christmas gift flying off shelve this is holiday season, drones. Some stores reporting demand soaring four times higher than last Christmas. As more and more states try to figure out how to deal with private drone use, aviation officials are not only sounding the alarm this morning, they're launching a new campaign. Know before you fly. How do you make sure you stay off the naughty list? We want you to know before you fly. Reporter: Posting online safety videos, easy for kids to understand. Fly your unmanned aircraft below 400 feet. Don't fly beyond your line of sight. Reporter: They range from 50 bucks to thousands and sold at Walmart, Best Buy and even toys are us. And Amazon, with a safety website of their own, urging customers to fly responsibly. More like this guy -- and less like this one. But some are feeling more holiday fear than cheer over the new high-tech trend. Aviation powerhouses, including the FAA and the association for unmanned vehicle systems international now warning that drones in the wrong hands could equal disaster. The problem is that people don't have the warnings necessary to know that if they get too high or in the wrong place, they could interfere with air traffic with people aboard. Reporter: Those small drones createsing dangers in the air. Listen to this jetblue pilot last month. About two miles out, 4 to 300 feet. An unmanned drone right on the final. Reporter: More than a dozen close calls between planes and drones. Even out of the sky, a small drone plummeting on to a busy Manhattan street during rush hour, feet from a personn't ground. We have people using these things innocently and don't realize they could be dangerous. And, again, the new website is knowbeforeyoufly.com. Lots of people live within airports. If you're within five miles, give them a ring that you're taking the drone for a spin. There's a real dangers they could go through a windshield of a plane or into the engine. Any way to regulate them? There's a few local laws in place, and how do you find the owner of the drone? Looking up. All right, thank you so much. And coming up, everybody, the science behind beating belly

This transcript has been automatically generated and may not be 100% accurate.

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