Transcript for Website Lets Bridesmaids Rent a Designer Dress for Less
Being a bridesmaid is an honor. It doesn't come cheap. Women can spend a small fortune that, let's face it, we're wearing it once. Now, there's a new way to look good and save hundreds of dollars. Abbie Boudreau has the story. Oh, my god. What the hell is hat? Theme wedding. Reporter: Whether it's 27 dresses or a one-time thing. Why shell out hundreds for a bridesmaid dress that you're never going to wear again. It's an amazing honor. But it's expensive. Reporter: Kelsey launched vow to be chic to give bridesmaids a break. How much does a bridesmaid save by renting her dress. I know you'll have a great marriage. Reporter: A fashion forward look. For less. Like this dress. Retailing for $300, but you can rent it for $110. A savings of more than 60%. This dress retails at $495. But as a rental, you'll pay $15. A 75% savings. And the process is simple. Three months before the big day, brides pick out their bridesmaid dresses on vow to be chic's websi website. The brides made gives her size. Gets two dresses. Then one week before the wedding, her designer gown arrives on her doorstep. What kind of reaction are you getting? They're loving it. Reporter: Almost as much as catching the bouquet. Good idea. I love those dresses. Is there those were great dresses. Usually, not so much as a bridesmaid. You'll actually wear them again, which is a great -- I had the ones with the fufly sleeves. Oh, I just had an idea.
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