Inspiring young girls to join the ‘Startup Squad’

Brian Weisfeld is an entrepreneur who teaches young girls leadership skills through his program “The Startup Squad.”
3:01 | 06/22/21

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Transcript for Inspiring young girls to join the ‘Startup Squad’
And we're back now with a businessman who spent years helping to build companies in New York and silicon valley and he saw his own daughters needed support and the tools to sweeten their girl scouts cookie sales. Now he is' branching out to teach other girls to be their own bosses. So let's meet the founder behind the startup squad. Hi. I'm 11 years old. I own a dog treat business. The startup squad is a series that I co-authored about girls who do everything that sixth grade girls do, but they also businesses on the side, everything from lemonade stands, to selling t-shirts to wed planning. Seven years ago today, I was laying in the bed reading books to girls. I got frustrated with the less than empowering influences for girls. While I gave books a ton of credit I just wanted there to be more empowering options for them. I'm going to create a novel series. The back of each book has a nonfiction section. Actual business tips for kids. We also include an interview with a girl entrepreneur in the back of the book, so girls can realize that just because they're a kid they can't start a big business. I'm really excited about my business and I think I'm doing pretty well. There are studies that say 65% or 70% of the jobs that our kids are going to grow up to fill haven't been invented yet. When I hear stories of girls that were inspired to start businesses from reading our books is what drives me. We got a diverse set of characters and I love hearing stories of girls who will pick up a copy of the book and say, to their mom, hey, mom, she look just like me. On our website we have a tab girl CEOs, videos of 90 different girls between the ages of 6 and 17 and we're always looking for more girls that we can profile on our site and help spread the word on social media. I'd say don't be afraid of fail, just go out and take that risk and start that first business. Literally everything is a learning experience from success to failure. We're going to continue to create books for girls and also create other opportunities to get the entrepreneurial mindset. Anything that we can do to help them become more successful and become examples for other girls to follow in their footsteps. That's girl power. And here's the squad. Here they are. The books. I love those stories. We put -- we have in this particular section of the show and we sit and we stop and pay attention. Something always inspirational. I love it. Coming up here on "Gma3," Dr. Ashton has answers to your

This transcript has been automatically generated and may not be 100% accurate.

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