Turning a spicy side hustle into a small business success

The Breukelen Rub Spice Company was inspired by the owners’ Brooklyn neighborhoods and their Latin heritage.
2:32 | 09/30/20

Coming up in the next {{countdown}} {{countdownlbl}}

Coming up next:

{{nextVideo.title}}

{{nextVideo.description}}

Skip to this video now

Now Playing:

{{currentVideo.title}}

Comments
Related Extras
Related Videos
Video Transcript
Transcript for Turning a spicy side hustle into a small business success
And we're back now with the tasty turn of events for a culinary couple in New York City pivoting in the pandemic, turning their side hustle selling spices into a small business success. I spent most of time in the kitchen growing up. I was always surrounded by food. Even to this day. You know, years later marying a chef. My husband continues to be the sous chef. The moment we decided that we should start selling our spices was kind of drawn out, I gifted him the domain for father's day for Brooklyn rub and that was the first step. When the pandemic hit, like many -- not even business owrs -- just many new yorkers, all citizens across the globe, across the U.S., you know, the world kind of stopped. Life kind of just propelled us forward and putting our business and our one-time side business into the primary forefront. It was forced and we hear to -- here to accept the charge. We named our company Brooklyn rub spice company after my husband who curates all of our flavor profiles. I'm a Brooklyn college alum. I'm a Brooklyn mom and I've been living here with my husband for over 16 years. We have five different blends, that kind of take you on the tour of Brooklyn and Brooklyn neighborhoods that we love and it gives you a little bit of the flavor and the cultures that kind of live within those communities. Prior to, you know, the movement and many of these social justice movements, as a foodmaker it was just hard to be a person of color and making high-quality food and people recognizing it as such and honoring it as such. Our largest month of sales in all of our business. Since we've been around all three years. Females making food. And afro-latina making food. Just supporting them and following them. It was really a great moment for me. People should buy Brooklyn rub because everyone wants a little piece of Brooklyn. We all want a little piece of, like, of the New York City apple, and if you get a chance to do that through our spices.

This transcript has been automatically generated and may not be 100% accurate.

{"duration":"2:32","description":"The Breukelen Rub Spice Company was inspired by the owners’ Brooklyn neighborhoods and their Latin heritage. ","mediaType":"default","section":"ABCNews/GMA","id":"73343729","title":"Turning a spicy side hustle into a small business success","url":"/GMA/GMA3/video/turning-spicy-side-hustle-small-business-success-73343729"}