Warren Buffett Auctions Candy Factory Tour

The billionaire is offering a personal tour of See's Candy factory to raise money for charity.
1:47 | 07/30/13

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Transcript for Warren Buffett Auctions Candy Factory Tour
Lara, you have my favorite story of the morning. I'm happy to hear that, george. Mine, too. I agree. This has everyone's imagination running wild. Warren buffett, auctioning off a tour of the famous chocolate factory in california. ♪ There's no life I know to compare with pure imaginat imagination ♪ Reporter: Gene wilder played WILLIE WONKA IN THE '70s. But warren buffett, the real willie wonka. Will he give away the secrets to see's candies, a company he's own since 1972. Buffet is auctioning off an all-you-can-eat tour of see's in l.A. The lucky winner gets a meeting with buffett himself, who promises to talk business. The generous philanthropist and one of the world's wealthiest men, is auctioning off the tour for a charity, communities in school. What's the exclusive tour worth? Bids are up to $35,000. And if it's any other indication, the one other chance that buffett holds to meet with him, has gone in the past for over $3 million. It's a rare chance to meet with the billionaire business guru, whose every move is watched on wall street, because of his pure imagination. ♪ Pure imagination ♪ Reporter: And a generous man, indeed. Don't worry. You still have time to bid on this sweet experience. THE AUCTION CLOSES AUGUST 13th. George? I didn't know there was a wrong way to eat a bonbon. Really?

This transcript has been automatically generated and may not be 100% accurate.

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