Female Celebs Go Topless to Protest Instagram's Nudity Rules

Rihanna, Miley, Chelsea Handler and other stars posted topless photos to take a stand in controversial cause.
2:08 | 12/31/14

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Transcript for Female Celebs Go Topless to Protest Instagram's Nudity Rules
Reyan that is always a stunner, but her barely there ensembles don't frequently fly on instagram, where men can expose their chest, but those of the fairer sex cannot. Now, celebrity crusaders are the demanding equality, saying it's more about just the right to revail. Here's ABC's Sara Haines. Reporter: It's the fight for the right to bare almost all. Celebrities going viral by going topless. Taking instagram to task for banning images of nude female breasts. Miley Cyrus and Chelsea handler joining Rihanna on the online breast liberation movement. Using #freethenipple to protest what many are calling a double standard. Topless men on instagram, no problem. Topless women? No way. Celebrities want attention. And they want to back a certain cause. And this particular issue marries the two perfectly. Reporter: Instagram's policy restricts some nude and partially nude photos. Rihanna was so upset by what she thought were booby trapped rules, she quit the site for months. Famous nipple slips from Nicki Minaj to Jennifer Lawrence were once seen as embarrassing. But now, it's all about making a statement. 2014 has been a year of going sheer. Reyoon that made her nipples her number one accessory at the fda awards. Instagram pulled two of handler's photos. The site took it down, but she posted another on less restricted Twitter. Perhaps her October tweet best sums up her take on the controversy. "Taking this down is sexist. I have every right to prove I have a better body than Putin." For "Nightline," I'm Sara Haines

This transcript has been automatically generated and may not be 100% accurate.

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