Hostess Twinkies Become Collector's Items

Cecilia Vega reports on Hostess Brands' liquidation.
3:00 | 11/16/12

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Transcript for Hostess Twinkies Become Collector's Items
Tonight, is another american childhood treat fading into the past? Has the twinkie officially become a collector's item? The company that makes them had a big announcement today, and afterwards, all former children were craving the gooey cake and cleaned out the stores. Here's abc's cecilia vega. Reporter: It has been called the snack that could survive the apocalypse. But it may just be the changing taste of america that finally kills off the twinkie. And that looming end of an era had twinkie lovers today stockpiling those boxes, leaving store shelves bare and reselling them on ebay for $69 a pop. Smacks like low test twinkies. They help your child go and grow. They give your child energy to go on. Plus -- protein to grow on. Reporter: What hasn't been growing -- hostess' bottom line. Sales dropped as moms began swapping out those fat-filled goodies and white bread for healthier lunch box foods. But a bitter nationwide workers strike that ended in a stalemate may be the final nail in a cream-filled coffin. The 82-year-old american icon plans to shutter its factory doors and let 18,000 workers go. It will be very sad because these brands are iconic. They've been around for decades. Reporter: But this is nothing like mom could make. If you think you're going to miss this twinkie -- don't even try to make this at home. There are 37 ingredients in this little cake. Many you'd expect. Some flour, lots of sugar, corn syrup. But how about corn dextrin? That's the sticky glue found on the back of envelopes. And that smooth creamy center made from cellulose gum. That's used in hair gel, shampoo, even rocket fuel. Some predict a buyer may swoop in and buy the twinkie. I think they could have a resurrection. Maybe it will be true that they can live for 1,000 years. Reporter: And so it seems even if the twinkie goes away, it will live in american hearts, maybe even cup boards, forever. Cecilia vega, abc news, los angeles.

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