Transcript for New grading system helps consumers understand food labels
Robin, what you got? A "Gma" exclusive. When we go food shopping we see so many food labels. It's not always clear what they meanment for the first time ever "Consumer reports" is releasing a new rating system to help us understand them and make better digs and Maya feller is here to help explain. It is overwhelming. How did "Consumer reports" go about doing it? What "Consumer reports" found was that there was so much confusion about the claims that sometimes they didn't actually mean what they said. So they looked at criteria in five specific areas, everything from pesticide use to animal well pair and also asked is this meaningful? For example, a claim that says chicken is raised without hormones is not meaningful because the federal government has banned the use of hormones in all chickens. I know. Right? So they really went in and took a deep dive look at what these claims meant and aimed to clear it up for consumers. Some did better than others. Absolutely. So let's start with the Okay, super, let's start with American grass fed. It scored excellent because the cattle was raised and it was grass fed, grass finished, pastured without hormones. Okay, so if we see that. Exactly. Usda organic. You see this a lot. This is quite similar to American grass fed. You want to see that label organic when you're using organic foods. The next was nongmo verified. This one is incredibly good because it means there's less than 9.9% gmos in the food you're eating. The animal welfare approved. I haven't seen this. It means that the animals have been humanely raised so you're going to look at all of these as excellent. Okay and now the other end that didn't do so well, let's put it that way. Right to non-gmo. This claim means absolutely nothing. There is not -- there is no verification there. You want to see that verified on there. Okay, next antibiotic-free, because there's no claim there so these things really mean nothing. Oh, I knew this one. Natural. This is a huge one, right? It just says natural. What does that mean? There's no criteria whatsoever. But great when you have natural hair like you.
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