Mom Turned Millionaire With the Help of Social Media

Brandi Temple's "Lolly Wolly Doodle" created an online community around her children's clothes collection.
2:31 | 04/02/15

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Transcript for Mom Turned Millionaire With the Help of Social Media
But in the meantime, let's turn to a stay-at-home mom turned entrepreneur who sewed her way to success with the help of certainly media. Rebecca Jarvis has her story. I love this one. Reporter: Brandy temple was a stay-at-home in North Carolina with a sewing machine collecting dust. My husband bought it for me for mother's day and it was a joke because he said are you ever going to use it. Reporter: Then she started making dresses for her daughters. I couldn't find anything in the market. My daughters were five years apart and they wanted to match. Reporter: So when the recession hit she decided to not only make dresses for her daughters, but sell them too and before she knew it, her clothing company lolly wolly doodle factory was born. I decided to go on the Facebook platform. I knew that moms wanted these affordable adorable clothes. Reporter: Now temple is a millionaire. We didn't create a business. We created first a community and these moms talked together and share their stories and their pictures of their children wearing the lolly wolly doodle clothes and everything else just grew so organically and so natural that, you know, we weren't trying. It literally just happened. Reporter: Lolly wolly doodle brings over $10 million a year in sales growing rapidly each year. Temple now part of a growing number of people turing to social media to embark on their dreams. People who are interested in growing a big audience I think have to pay attention to the social element of social media. It's about engaging other people in the community. But also having sort of a by-directional conversation. Reporter: Her tips for making it big, know who your customers are and adapt your social media plan to what they're already doing. Be true to your brand and don't be afraid to experiment. Keep trying new things. Moving from her garage to a factory, temple is now one of the top employers in her small town with many of her employees calling her their guardian angel. To know that, you know, I was blessed with the opportunity to give back and for people to be able to save their home, it was just giving someone an opportunity to work and to earn it. It's pretty awesome. Reporter: For "Good morning America," Rebecca Jarvis, ABC news, l'eggsing ton, north Carolina. Amazing woman. Amazing story. Thank, Rebecca, for bringing us that.

This transcript has been automatically generated and may not be 100% accurate.

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