Transcript for Los Angeles Rams fans go through smash therapy
during the super bowl last night, and for those watching in Houston, this awesome ad definitely caught your attention. Take a look. This is smash therapy in north spring, Texas. It's a place to find inner peace. ?????? Our sponsor, head & shoulders decided to celebrate unique businesses like Jennifer's houston-based smash therapy as part of their new campaign championing people who are headstrong and overcome doubt and fear to start successful local businesses. How cool was that? Oh my god. I'm just, like, taking it in all right now. I heard you say on "Gma" that this was, like, really the first time it was hitting you. Yeah. Yeah. Just, like, this morning I was, like, was I really on the super bowl? That's so cool. That's beyond cool. That's, like, the coolest thing ever. I know. I'm, like, sweating. Now you decided to open a place where people can smash things and you thought it would never work. Oh, no. I thought it would work. They didn't think it would work. I was, like, let's stay headstrong here, and this is what I want to do, and I'm going to do it. Everybody else, they're going to fall in line. And they did. They did, and they will. What kept you motivated? I just had a baby. I had just had my first baby and I was, like, I want to open a business. I did all these things for all these people and I thought I was going to be able to, you know, make my schedule, and I wanted to help people. That's what I do already. I work in a mental health hospital, and I was, like, everybody needs a break and let's just do this so people don't feel like, hey. I'm crazy. No, you're not. I like your form of therapy. We need more of you, closer to New York. Michael is outside right now with a few people who could use some smash therapy. Yeah, you know, I know what it feels like to win the championship, but I also know what it feels like when your team doesn't because I lost one as well. I'm here with Armand and Vince and they're feeling the pain because their rams were the losing team last night. So we decided there is no better way to help them out than with a little smash therapy. This is what you guys needed. You need this, right? Oh, yeah. We're not going to hold back on it. We're going to get ready. Armand, you're first. We're going to put you in the smash tank vehicle. Hop in, my friend. You have 15 seconds to go for it and take out all that frustration on your rams loss. Put your mask down. You ready? 15 seconds. Go. Get it out. Oh, he's mad. Poh. Oh, the hammers and he's going at it. Oh. Oh. Hold up, bud. Okay. Real quick, how did that feel? It felt amazing. Amazing? Amazing. Still not enough to get over the loss, but it's a little something we can do for you. Oh yeah. Vince, you're up. How tall are you? 6'6". If you would have played last night, they may have won. Go ahead and hop in there, Vince. We have bats in here. We have hammers and we have got everything. 15 seconds, Vince. Take out that aggression. Close that door, man. Here we go. Vince. Ready, go. Oh, boy. Okay. Let Vince out of there, man. He's -- Vince, I feel is dangerous. Come on out, man. Tell you right now, I don't want to make you mad at a family holiday party. You'll tear up the whole house. How did it feel? Felt great. Really? Waited 17 years for Brady to get another choice and they scored 3 points, but that feels good. The rams are young and they have a good team. They'll be back. Hopefully you won't be in our smash tank. Sounds good to me. And I want to thank you so much. You know, Sara. Jennifer who is up there with you, we went to the same college, same school. I wanted to say hey, alumni. Hey. You guys are 20 years apart. That was an important distinction. Thank you for being here, Jennifer. Thank you. We want to thank our sponsor, head & shoulders for that segment.
This transcript has been automatically generated and may not be 100% accurate.