Sticker price savings on cars sold on Black Friday

ABC News correspondent Clayton Sandell shares details on car savings this Black Friday.
3:00 | 11/21/17

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Transcript for Sticker price savings on cars sold on Black Friday
Next tonight here, your money, and one more thing you may want to add to your black Friday shopping list. Dealers with major sales on new cars this time of year. And this question tonight -- how little profit are they willing to make on that new car? The magic number, right here. ABC's clay ston Sandell, out to save your money. Reporter: This Black Friday, carmakers are hoping buyers drive right past the mall, and onto dealer's lot instead. Looks like it's going for $26,510. Reporter: Taylor Robinson is Ying her first new car. At this Nissan dealer near Denver. Price is a big thing. And, I mean, Black Friday's got good deals. Reporter: She's in luck. Get a great deal on the trucks proven to last during the ram Black Friday sales event. Reporter: This year, car sales are slightly down. So, the number of incentives and bargains are going up. Right now, we've got up to $9,000, almost $10,000 off of msrp on this vehicle, to about 20% to 25% off. Reporter: Does it come in red? Consumer reports best black Friday deals include up to $6,000 off a Nissan Murano. $5,600 off a Kia optima hybrid and $7,500 off a Hyundai sonata. The car buying experts at Edmunds say research early. Take test drives before the Friday rush. And have your financing locked in. And David, Edmunds says it is also key to find out exactly what the dealer paid for the car. They may be willing to sell it to you for only $200 to $300 profit.

This transcript has been automatically generated and may not be 100% accurate.

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